IA para Devs
Take off into the world of Artificial Intelligence
- Client
- Rocketseat
- Services
- Visual Identity Project
- Sector
- Programming school, Artificial intelligence
- Location
- Rio do Sul, SC – Brazil
- Year
- 2023
At a time when Artificial Intelligence (AI) is redefining the limits of what is possible, Rocketseat launched the “IA para Devs” (AI for Devs) event. An initiative that sets out to inform and also to inspire developers to embrace the future of AI and bring it into their careers.
Create a visual identity that captured the essence of the event: a combination of innovation, excitement and technical depth. The brand needed to be instantly recognizable, conveying the modernity of AI while attracting a diverse audience, from tech enthusiasts to experienced professionals.
The new “IA para Devs” visual identity is a fusion of vibrant colors, futuristic strokes and graphic elements that evoke the world of AI. The custom logo, with its modern design, works as a beacon, guiding participants through the wonders of artificial intelligence. Complemented by graphic elements that convey the excitement and mystery of technological advances, the visual identity invites participants to embark on a journey of discovery and learning.
